Blogs

Explore the latest insights, updates, and practical advice on Salesforce, marketing, and digital transformation, designed to help you stay ahead.

Opting in to Cookies: Account Engagement Opt-in preferences and tracking consent banner

August 24, 2023 | 7 min read
One of the features of Salesforce’s Marketing Cloud Account Engagement (MCAE, formerly Pardot) is website tracking – you can see…
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Tracker Domains

November 17, 2022 | 3 min read
Marketing Cloud Account Engagement (MCAE), formerly Pardot, utilises tracker domains to track engagement with your marketing assets. MCAE comes with…
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How-to: Add a Tracker Domain

November 17, 2022 | 3 min read
Tracker domains are the cornerstone of tracking prospect activity in Marketing Cloud Account Engagement (MCAE), formerly Pardot. Creating a custom…
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Salesforce Enhanced Domains

October 18, 2022 | 3 min read
You may have received an email from Salesforce or noticed a banner notification in your Salesforce org mentioning Enhanced Domains.…
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Attach CSV files to Salesforce Report Subscriptions

August 13, 2020 | 1 min read
Whether your a Salesforce Admin or User you have most likely set up a report subscription to send yourself or…
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What is Salesforce Einstein Opportunity Scoring?

June 18, 2020 | 3 min read
You might have heard that Salesforce has released some exciting new Einstein features. One exciting feature that customers now have…
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Task Queues Have Arrived: Here Is How You Can Use Them

April 10, 2020 | 3 min read
Task Queues is an essential feature that admins and users have been waiting for, for quite a while now. Salesforce…
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How To Generate More Leads With Salesforce

March 25, 2020 | 5 min read
As one of the leading CRM systems on the market, Salesforce enables you to automate virtually all types of lead nurturing and…
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How Does Salesforce Manufacturing Cloud Improve Production, Procurement, Distribution and Revenue?

March 20, 2020 | 3 min read
Salesforce Manufacturing Cloud is a relatively new cloud designed specifically for businesses in the manufacturing sector. It enables your ops…
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4 Salesforce Security Tips to Protect Your Org From Hackers

March 18, 2020 | 3 min read
Considering the rising costs of data theft and industrial sabotage, organisations ought to put robust measures into place to safeguard…
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5 Ways To Integrate Voicemails In Your Marketing Strategy

February 5, 2020 | 5 min read
Sales teams today have more ways than ever to touch base with their prospects. Even so, sales professionals can’t seem…
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5 Ways To Customise Your Candidate Experience With Salesforce

January 31, 2020 | 5 min read
One way to streamline your hiring process, while boosting candidate excitement about vacancies in your organisation, is to utilise a recruitment…
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