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Most companies already have more knowledge than they can use. It is sitting in CRM records, contracts, support tickets, project folders, spreadsheets, implementation notes, policy documents, Slack or…
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AI agents are usually introduced as a better kind of chatbot. That framing is understandable, but it is…
AI is splitting business software into two serious paths: Salesforce for trusted systems of record, or custom AI-native…
Marketing Campaign Agents: How to build, prompt, and launch smarter campaigns with Agentforce Marketing This is where Agentic…
Did you know you can customise your Salesforce user interface to align with your brand persona and enhance…
If you haven’t used snippets before, they are a great little Marketing Cloud Account Engagement (MCAE, formerly Pardot)…
Marketing Cloud Account Engagement (MCAE), formerly Pardot, utilises tracker domains to track engagement with your marketing assets. MCAE…
Tracker domains are the cornerstone of tracking prospect activity in Marketing Cloud Account Engagement (MCAE), formerly Pardot. Creating…
You may have received an email from Salesforce or noticed a banner notification in your Salesforce org mentioning…
Whether your a Salesforce Admin or User you have most likely set up a report subscription to send…